PRESS RELEASE – October 29, 2026
Media Contact
Ashley Vander Meeden
Marketing & Communications Manager, Bicycle Colorado
720-504-8515 | ashley@bicyclecolorado.org
Colorado’s Bike Community Comes Together for the 34th Annual VeloSwap
Benefiting Bicycle Colorado, VeloSwap returns on Saturday, November 7 in Denver
DENVER, Colo. • October 29, 2026 — VeloSwap is back, filling 100,000 square feet with epic deals and fun for the whole family. Join cyclists at VeloSwap on November 7th at the National Western Complex in Denver for Colorado’s largest bike sale of the year. More than 250 local and national vendors will be selling new and used bikes, wheels, tires, clothing, gear, and more. The packed one-day event will feature prize giveaways, bike demos, High Roller big wheels, a flat tire changing competition, and a kids’ bike rodeo. Ticket and exhibitor sales, the Bicycle Colorado merchandise booth, and sponsorships will benefit Bicycle Colorado and its advocacy work for safer biking across Colorado.
This year, VeloSwap introduces two new features that make it easier to find the right bike and gear.
The Marketplace. A curated lineup of cycling and outdoor industry businesses will sell new gear at exclusive VeloSwap pricing. Shoppers can browse new bikes, parts, apparel, and accessories alongside the used deals VeloSwap is known for.
Free Bike Fit Validation. Found the perfect bike at VeloSwap? Make sure it fits you before you buy. BUILD Sports Performance Lab & PT will be on-site offering free Bike Fit Validation, so riders can shop with confidence and ride more comfortably from day one.
Bicycle Colorado’s Executive Director Pete Piccolo said, “Our team at Bicycle Colorado is proud to continue the tradition of VeloSwap, as well as to offer new reasons to check out the event. It’s a day to celebrate the people who make our bike community so special. Whether you ride to work, ride with your kids, or ride to race, there’s a place for you here. When our community comes together like this, our voice for safer streets gets stronger.”
Get your tickets early! Tickets are now available online and at the door from 9 a.m. to 3 p.m. Learn more at veloswap.com
Schedule:
- 8:30 a.m. | Doors open to Bicycle Colorado members only
- 9 a.m. | Doors open for the general public
- 10 a.m. to 1:30 p.m. | International Bicycle Flat Tire World Series
- 10 a.m. to 2 p.m. | Kids’ zone with bike rodeo
- 3 p.m. | Doors close
Event Details:
What: VeloSwap, Colorado’s largest bike expo and marketplace, benefiting Bicycle Colorado
When: Saturday, November 7, 2026, from 9 a.m. to 3 p.m.
Where: National Western Complex, 4655 Humboldt St., Denver, CO 80216
Tickets: veloswap.com/tickets
Exhibitors: veloswap.com/2026-exhibitors
More Info: veloswap.com
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For Media Inquiries:
Ashley Vander Meeden
Bicycle Colorado
720-504-8515, ashley@bicyclecolorado.org
About Bicycle Colorado
Established in 1992, Bicycle Colorado is a 501(c)(3) nonprofit based in Denver. Our mission is to advocate for all people who ride bikes. We envision a Colorado where all people and communities benefit from safe and accessible bicycling. Learn more at bicyclecolorado.org and follow us on social media: Facebook @BicycleColorado Instagram @BicycleColo X @BicycleColo
